Work
GEOSERVICE ENGINEERING
SERVICES:
POSITIONING
BRAND IDENTITY
MARKETING COMMUNICATIONS
DIGITAL
WEB DEVELOPMENT
CATEGORY:
INDUSTRIAL
CLIENT:
GEOSERVICE ENGINEERING
THANKS:
IVAYLO PETROV
GSE is a comprehensive geotechnical, geo-exploration and underground construction contractor located in Asenovgrad, Bulgaria. Resolving growth challenges, to realise a greater number of projects, was the main goal of the company when approaching Spect.
Aspects
We built the entire brand identity of GSE based on their complex geotechnical exploration work, local community development, and the ability of their projects to unveil beauty in an unexpected place.
Prospects
This new branding approach and ethos enabled GSE to ultimately increase its corporate employer profile. By showing detailed projects through video marketing, GSE was also able to establish an educational and innovation leadership role in the wider sector, resulting in more contracts for the company.
